automate the process of managing(Upgrade/New) VMWare through Vsphere. Can it be achieved?

we are looking to automate the process of managing(Upgrade/New) VMWare through Vsphere.

The general flow is : 

Launch Vsphere client > Navigate to specific Cluster in Vsphere > Power On Respective Server VM/Create a new VM > Install Upgraded/New Build of the application  in Server Mode> Power On  Respective Client VM > Install Upgraded/New Build of the application  in Client Mode.

We have automated the process of installation of our Desktop application. Looking for information if we can automate the first 3 steps of this flow.

Any through would help us in moving forward.

Thanks